Aditya Birla Group commands a 21 per cent global market share in viscose staple fibre (VSF)
Meets over 98 per cent of India's VSF requirements
Poised to become India’s largest cement maker
 
The Aditya Birla Group is the 11th largest cement producer in the world and the seventh largest in Asia  
India’s largest merchant producer of sponge iron  
Second largest producer of caustic soda in India
 
ISO 9002 and ISO 14001 certified
 
Captive power generation in most of its units
 
Makes 18 million metres of textiles a year
 
cement
 
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investor centre
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With a total grey cement capacity of 13.12 million tonnes per annum (tpa), Grasim is among the largest producers of grey cement in India. Its units are located at Jawad and Raipur in Madhya Pradesh, Shambhupura in Rajasthan, Malkhed in Karnataka, Sikka in Gujarat, and Reddipalayam in Tamil Nadu.All the plants are located close to sizeable limestone mines and are fully automated to ensure consistent quality. All the company’s cement units are equipped with state-of-the-art equipment and are certified with ISO 9001 for quality systems, and ISO 14001 for environment management systems. Its national brands are UltraTech Cement (formerly Birla Plus), Birla Super and Birla Ready Mix concrete.

Vikram Cement
The first production line of this unit at Jawad (Madhya Pradesh) went on stream in 1985, with a capacity of 0.5 million tpa. Today, with a capacity of a 4.20 million tpa, Vikram Cement has emerged as a premium regional brand, well-reputed for its strength and consistently superior performance.

The Vikram Cement unit is one of the few plants to have its own Central Research and Development Centre. The first ISO 9001 cement plant in the country, Vikram Cement has also taken the lead in innovative raw mix designs and process conditions.

Vikram Cement has won several accolades at the national and international level for its quality, efficiency and environmental initiatives. These include:

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The first Indian unit to win the coveted TPM award from the Japan Institute of Plant Maintenance, Tokyo in 1995
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The Ramakrishna Bajaj National Quality Award in 1998
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The first cement unit in the world to receive IQRS - Level 6 rating from DNV, Netherlands.
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The first cement unit in India to receive ISO-14001 (EMS certification from DNV, Rotterdam, Netherlands) in 1997 and the Occupational Health and Safety Assessment series - 18001 (certification from DNV, Rotterdam, Netherlands) in 2001.

Grasim Cement
Grasim Cement was set up as a greenfield cement plant at Raipur, Chhatisgarh, in 1995. Based on the most advanced technologies, this plant has an annual installed capacity of 2.06 million tpa.
The plant’s unique features include:

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Asia’s first gamma ray belt analyser from Gamma Matrix (USA) ensuring the highest standards in online quality control.
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India’s first polycom (blast furnace slag grinder) with a dynamic air separator from Krupp Polysius Germany, which helps to generate the desired homogeneous particle size distribution.
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One of the few single kiln cement plants producing more than eight varieties of cement.
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Its captive power generation ensures a reliable power supply. The plant is also an ISO 14001, ISO 9001, and IQRS L-5 certified unit.

Aditya Cement
Commissioned in a record time of 22 months as a Greenfield 1.0 mtpa plant in 1995 in Shambupura, Rajasthan, its current capacity is about 1.50 million tpa.

Some of the prestigious awards won by this unit include:

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Aditya Limestone Mines wins the following awards at the Mines Safety Week 2004, Udaipur:

  • Mines machinery and maintenance: first
  • Safety, occupational health and VTC: first
  • Mine working: second
  • Environment protection, publicity, propaganda
    and housekeeping: second
  • Overall performance: second
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Best Productivity Award by National Productivity Council for 1999
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The National Energy Conservation Award by Ministry of Power, Government of India, and Best Energy Efficient Unit Award by CII for the year 2000
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IQRS level rating from DNV, Netherlands, in the year 2000
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First in India to achieve Certification ISO 9001:2000 by DNV, Netherlands, 2001
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TPM Excellence Award – first category by JIPM, Tokyo 2001

Rajashree and Birla Super cement
Commissioned in 1984, Rajashree Cement has a capacity of 4.20 million tpa. The salient facts about Rajashree Cement are:

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Coal-based thermal power plant with a 38.5 MW capacity
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Modern dry process technology from KhD, Germany, with a state-of-the-art process control system
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The only cement plant in India with a captive coal washery
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First in India to achieve Certification ISO 9001:2000 by DNV, Netherlands, 2001
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Cement varieties catering to different segments: Rajashree Cement for residential and commercial construction; Birla Super Cement for multi-storeyed buildings, dams and bridges; UltraTech Cement (formerly Birla Plus) for mass concrete laying and non-structural applications, Birla Coastal for foundation work and for use in coastal areas as well as sugar and fertiliser plants, and OPC 53 - S (sleeper grade cement)

Some of the awards won by this unit are:

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National Award for ‘Quality Excellence in the Indian Cement Industry’ by the National Council for Cement and Building Materials, for the year 2000-01
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IMC Ramakrishna Bajaj National Quality Award (certificate of merit) in 1999
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Jamnalal Bajaj Uchit Vyavahar Puraskar for Fair Business Practices in 1995
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Rajiv Gandhi National Quality Award in 1993

Grasim South
Grasim acquired Dharani Cements (since merged with the company) in April 1998. The company has a cement plant at Ariyalur, Tamil Nadu. In April 2000, a state-of-the-art cement plant, among the most modern in Asia, was commissioned at Reddipalayam, Tamil Nadu. This unit now has a capacity of 1.16 million tpa.

This is the only plant to be equipped with an auto/ robot lab system for consistent quality and optimising cost. Apart from these, the auto/ robot lab assures:

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quality cement of world class standard
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accuracy and consistency

Send a query (marketing):
West zone: ravindra.mate@adityabirla.com
South zone: vivek.agrawal@adityabirla.com
North zone: santosh.ojha@adityabirla.com
East zone: ajay.sinha@adityabirla.com /
ashish.mukherjee@adityabirla.com

Plant
Location
Capacity
(in million tonnes)
Rajashree Cement
Malkhed and Hotgi grinding unit
4.20
Vikram Cement
Jawad and Bhatinda grinding unit
4.20
Grasim Cement
Raipur
2.06
Aditya Cement
Shambhupura
1.50
Cement Division South
Reddipalayam
1.16
Total
13.12